Fenty Skin Virtual Launch Party

Ever wanted to party with Rihanna? When Rihanna decided she wanted a house-party to launch her Fenty Skin enterprise in the middle of the pandemic, our team worked with an agency to make it happen safely.

To realise the dream of a stay-at-home house party, we created a virtual house. Audience members could dance, video stream or text chat and navigate through different rooms of the house using panoramic 3D video spheres optimised for mobile and desktop.

The site was built using Three.JS to create a series of interactive panoramic rooms. Streaming audio was setup to broadcast Rihanna's mix-tape through the site. Multiple different websocket rooms were setup to handle live chat, multiuser live video streaming from visitors to create a dance party and live video streams from Rihanna and special guests like Lil Nas X

The one-night launch party was a fun escape during the lockdown and won a webby!

Links
Fenty Skin Webby